On Thursday, 2nd will be the Master Class in the Conferences Room of the Universidad Pontificia Comillas (C/ Alberto Alguilera, 23, Madrid), where Spanish experts will analyze how the country’s politicians use Internet and Social Media.
The Master Class will be followed by the two days’ EAPC Conference, which will be held in the Meliá Madrid Princesa Hotel (C/Princesa, 27, Madrid). In the Summit, renowned international experts will share their experiences on how to make the most of Internet in governments, parties and political leaders’ communication.
Here you can see the three days program and the speakers who will participate in each one of the conferences:
(Conferences Room. Universidad Pontificia Comillas)
Thursday, 2nd June:
- 09.15-09.30: Welcome and Introduction
- 09.30-10.15: Keys of political leadership – With Daniel Ureña and Antoni Gutiérrez-Rubí
- 10.15-10.45: Coffee break
- 10.45-12.15: New rules in the digital world – With Ramón Salaverría, Sebastián Muriel and Mario Tascón
- 12.15-13.45: Traditional media vs. online media – With Borja Bergareche, Rosalía Lloret and Carlos Salas
16º EAPC CONFERENCE:
(Meliá Madrid Princesa Hotel)
Friday, 3rd June:
- 09.15-10.30: The essence of political campaigns: a winning strategy – With Matthew Dowd
- 10.30-11.00: Coffee Break
- 11.00-12.15: The use of internet in local governments – With Daniel Ureña
- 12.15-13.30: Reinventing the Door2Door: the microtargeting – With Marco Cacciotto, Ken Feltman and Gary Nordlinger
- 13.30-15.00: Lunch
- 15.00-16.15: The future of internet: trends, tools and new players in political communication – With Thomas Hofer, Felipe Benítez and Ioni Abelson
Saturday, 4th June:
- 09.30-10.45: Reshaping the image of the political parties and political leaders. The case of David Cameron and the UK Conservative Party – With Michael Dolley
- 10.15-11.15: Coffee Break
- 11.15-12.30: Conversation, the new structure of political communication – With Felipe Noguera, Bo Krogvig and Jan Juul Christensen
- 12.30-14.00: It’s the network, stupid! The revolution will not be televised – With Joe Trippi
- 14.00-15.30: Lunch
- 15.30-16.45: Targeting minorities, the hispanic vote in the U.S. – With César Martínez and James Aldrete
Both the coffee breaks and the lunches announced are included in the register’s prices.
As well, under the Conference there will be a social agenda that you won’t want to loose and you will soon check out.
In www.eapc2011.eu you can learn more on these speakers, where to stay and meet the last news on the Summit.
Register now on the largest European forum of political communication website.